Individuals consume arts and culture in many different forms. One of the most common is through use of recorded media, including music, videocassettes and DVDs. They are generally for personal use in the home, but also represent a broad form of engagement and consumption. Clearly, the number of downloads is increasing, but this is difficult to measure locally.

This indicator estimates the percentage of adults – those 18 and over –who purchased CDs or DVDs (on-line or in stores) in the prior 12 months. It uses data from 2012, 2013, and 2014 from Scarborough Research. It is limited to the 518 counties where Scarborough gathered data from a minimum of 180 respondents over the three years.

 

Additional Information: Average county indicator value = 14.84%. Median county indicator value = 14.72%.

 

Fast Facts from the Arts Index

The nonprofit arts grow – despite a recession!

The number of nonprofit arts organizations has grown annually, reaching 113,000 in 2010. In the past decade, nonprofit arts organizations grew 49% (76,000 to 113,000), a greater rate than all nonprofit organizations, which grew 32% (1.2 million to 1.6 million).