Even as digital cameras have become the new norm, photography remains a common form of arts activity among individuals. It may be viewed as a hobby that is easily accessible or as a general form of entertainment, as well as a means of documentation. It has become highly accessible with the advent of digital technologies. Taking pictures and using them to tell stories and share ideas is a common form of involvement in arts and creative processes, and photography of course has its own substantial place as an artistic medium.

As with all indicators utilizing data from Claritas, this indicator represents a per capita estimate of dollars to be spent in 2015 by county residents on photographic film, equipment and supplies. These estimates combine the most recent Consumer Expenditure Survey data with an annual modeling of spending patterns. Like many other LAI indicators, we believe these should be considered in a regional context, because consumers do not limit their spending to their home county.

Additional Information: Counties with indicator value = 3,143. Average county indicator value = $49.96. Median county indicator value = $49.65.


Fast Facts from the Arts Index

Consumer arts spending steady at $150 billion!

Since 2002, consumer spending on the arts has remained in the $150 billion range, though as a share of all expenditures it has slipped from 1.88% in 2002 to 1.45% in 2010. Following four years of decreases, musical instrument sales rebounded, growing from $5.9 billion in 2009 to $6.3 billion in 2010.